RumbleOn is rebranding as RideNow and is also relocating its company’s headquarters along with expanding support for its 54 powersports dealerships.
This is a press release from RideNow…
Irving, TX (August 13, 2025) – RumbleOn, Inc. announced this week that it is rebranding as RideNow Group, Inc., with a new ticker symbol RDNW. The move is part of a package of changes announced in conjunction with its earnings report for the second quarter ended June 30, 2025, which includes the relocation of the company’s headquarters, the rollout of a new business framework and expanded support for the company’s 54 powersports dealerships. The name and ticker symbol will officially change on Wednesday, August 13, 2025.
“This change is about more than a new name and ticker symbol—it’s about aligning our corporate identity and our operations with the brand our customers already know,” said Michael Quartieri, CEO of RideNow Group. “By returning to our roots and strengthening our operations, we are positioning RideNow Group for long-term growth and ensuring our customers enjoy a consistent, exceptional experience.”
Also announced this week, the headquarters for RideNow Group will move from Irving, Texas to Chandler, Arizona, to offices in the company’s flagship store. The move consolidates leadership and support functions in one location, reinforcing the company’s “one team” approach to corporate and store operations.
Central to the company’s plan is the rollout of the RideNow Way, a business framework built on three core pillars: Entrepreneurial Spirit, Customer Experience, and Operational Excellence. The RideNow Way will guide leaders and staff in dealerships and the company offices.
“We work tirelessly to exceed our customers’ expectations by delivering an expansive selection of powersports products and services tailored to their passions,” said Cam Tkach, COO of RideNow Group. “Success for us is when every customer encounters the same high level of service, experience, and excitement at any RideNow location, fueling our growth and reinforcing our commitment to the powersports community.”
The company believes the evolution of the RideNow Way will provide a strong foundation for growth in today’s market.
“By simplifying our structure, aligning our operations, and reinforcing a culture of performance, we are creating a platform for long-term success,” Quartieri added. “Our team is energized, our strategy is clear, and our focus is firmly on delivering value for our customers, employees, and shareholders.”
For more information about RideNow Group, Inc., please visit www.RideNow.com.
Click here for all the latest motorcycle Industry News on Cycle News.
