The doors are open, sessions are rolling, and the powersports industry is live in Anaheim in full force. With more brands, more product debuts, and a sharpened focus on what’s next, AIMExpo 2026 already has the throttle wide open.
Below, a welcome from MIC’s Vice President of Market Expansion and a quick guide to this year’s must-see moments.
A Welcome from MIC’s Vice President of Market Expansion
“As we gather in Anaheim this week for AIMExpo 2026, I want to extend a warm and heartfelt welcome to every member of the powersports community — dealers, OEMs, distributors, our aftermarket companies, media, and the many industry partners who make this industry thrive. You are the backbone of this industry, and your dedication, passion, and commitment to riders are the reason powersports continues to grow, innovate, and inspire.” ~ Cinnamon Kernes
Dealer Education tracks are underway, with Dealer Excellence, Dealer Evolution, and Tech Talks running throughout the week. The Dealer Tech Zone powered by Transax Digital Retail is your spot to meet, recharge, and explore tools shaping the future of dealership operations. The MIC Business Center is open for MIC members, offering quiet workspaces and meeting rooms. Today, members attended the first of two exclusive Lunch & Learn sessions.
The AIMExpo Starting Line welcomed the industry with free coffee fueled by Drag Specialties and continues to house the MIC Research Center, product spotlights, and New Product Central, where a host of brands revealed their latest gear and innovations earlier today. The Women in Powersports Lunch hosted by Synchrony brought together leaders across the industry for connection, conversation, and celebration. And tonight, the Industry Party powered by Turn 14 Distribution returns, alongside the live NPA Charity Auction supporting the Pediatric Brain Tumor Foundation, Road 2 Recovery, and the Malcolm Smith Motorsports Foundation.
See a complete list of 2026 show features on the AIMExpo website at https://aimexpousa.com/show-features/
Click here for all the latest motorcycle Industry News on Cycle News.
