Loyal tire partner of the 6Days FIM Enduro of Nations since 2019, Dunlop will continue its support of the FIM International Six Days of Enduro 2025 as an Official Partner with an innovative rider assistance program for the event’s 99th edition that will be based in Bergamo in Italy and runs August 24-29.
This is a press release from Dunlop…
For 2025 the tire giant, that will use the 6Days as a platform to showcase the performance of its EN91 Enduro tires, is planning a series of initiatives aimed at professional and amateur riders.
The Dunlop Geomax Challenge offers free, no-obligation registration and ranks club team riders who use its tires and carry brand stickers separately with an award ceremony included as part of the official podium ceremony. Registered riders who pre-order can also take advantage of special pricing on EN91 tires and mousses. For full details click here.
The Dunlop Official Tire Racing Service team will be on-site from Wednesday 20 August to support riders with tires and technical advice.
Roberto Finetti, Dunlop Motorcycle Europe’s Marketing Manager, said: “We’re thrilled to renew our long-standing partnership with the FIM by bringing the Dunlop Geomax Challenge back for the ninety-ninth edition of the iconic 6Days in Italy. This event is more than just a race – it’s a celebration of passion, performance and the trust riders place in Dunlop to conquer the toughest terrain.
“The Geomax Challenge is designed to spotlight rider talent and elevate competition, offering a premium platform for both club and amateur riders. The 6Days is one of the few global events where amateurs line up alongside professional riders and we’re proud to support them all with our cutting-edge Geomax tire technology.
“We can’t wait to see our Geomax tires in action on Italian soil and to celebrate the incredible achievements of every rider taking part.”
Fabio Muner, the FIM Marketing and Digital Director, stated: “On behalf of the FIM I would like to express my delight that such a valued, long-standing supporter of the 6Days as Dunlop is continuing its event support for professional and amateur riders. The Dunlop Geomax Challenge is a forward-thinking initiative that recognises the achievements of club team riders and as such is entirely in keeping with the inclusivity ethos of the FIM International Six Days of Enduro.”
For more information about of the 6Days FIM Enduro of Nation Italia 2025 in Bergamo, visit https://fim-isde.com/.
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