Kenda Teams Up with Sherco FactoryONE Racing

Press Release | December 13, 2019

Kenda will be providing the FactoryONE Sherco team with tires to compete in AMA Endurocross, Hard Enduro, GNCC, NEPG and more.

This is a press release from Kenda…

Spring Branch, TX – FactoryONE Sherco is proud to partner with Kenda Powersports for the 2020 season in a multi-year agreement. Kenda is the official tire company for the FactoryONE Sherco team and will be providing the team riders with tires to compete in AMA Endurocross, Hard Enduro, GNCC, NEPG and more. With Kenda supplying the tires for the FactoryONE race team, we are sure to gain traction in the off-road arena.

Cody Webb's Sherco 300
Cody Webb’s 2020 Sherco Factory SE300

Kenda’s Director of Powersports, Jason Baldwin said, “We are excited to have Sherco on board for many years to come. They are the fastest growing off-road brand in the USA and deserve some great fresh rubber under these fantastic machines.”

“Partnering with Kenda Tire was a natural fit for FactoryONE Sherco,” said Bryan Kraham, marketing lead for the team. “They have been a leader in the off-road world for some time now. Their Ibex tire is top of its class when it comes to extreme enduro and will be the tire of choice for Cody, Nick, Quinn and Grayson. With their American Technology Center located in North Canton, Ohio, we have direct access to research and development within a few hours drive from our warehouse in Kentucky. We are thrilled to be working with someone that is so willing to engage and find a solution that is right for the Sherco motorcycle.”

While the partnership with Kenda Tire officially kicks off in January of 2020, testing has already begun on several different compounds and knob patterns for the different types of racing that FactoryONE is involved in. Kenda Tire will also be producing a line of tires that will be exclusively distributed through Sherco USA dealers nationwide.

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