Beta is the Largest Growing Off-Road Manufacturer

Press Release | August 5, 2026

Beta announces its sales in the USA continue to grow, and sales exceeded expectations for the first seven months of 2026.

Beta USA

This is a press release from Beta USA…

Beta is proud to announce their sales in the USA continue to grow. Sales exceeded expectations for the first seven months of 2026 with growth of 19.5% over the same period one year earlier.

Beta USA president, Tim Pilg, said, “I am flattered to see the growth that we are having; we owe it to everyone involved with our special brand. We have been working very hard to continue the high-level of support to our dealers and customers. Our company is very strong, and we really have to say a big Thank You to everyone who is involved with the Beta brand; this includes the support of our factory in Italy, our staff in the USA, our race team athletes, our dealers, and especially our Beta owners that believe and understand what the brand is all about.”

Beta USA continues to expand by adding new dealers in key markets without taking away sales from existing Beta dealers. Pilg continues, “We want to keep a good balance of dealers in each market area where they are not fighting for sales but rather focusing on being profitable so they can provide the Beta owner with a higher level of dealer service. We do, however, still have many “holes” across the country that we want to fill.”

Beta continues to be the highest resale off-road motorcycle in the USA, mostly in part due to the overall demand for the products. Beta USA takes pride in the service that they provide to their 220 dealers nationwide as well as the support they provide to all Beta owners.

Learn more at https://betausa.com/