Press Release | November 12, 2018
Customization Will Be Available for Select Helmets on Bell Website
This is a press release from Bell Helmets…
Scotts Valley, CA (November 9, 2018) – Bell Helmets, an industry leader in innovative head protection, announced a partnership with Helmade, the world’s leading helmet design website, to launch a custom-design platform for select helmets on the Bell website. This marks the first time that a helmet manufacturer is offering consumers the chance to design their own helmets. Custom options will be available for Bell’s Bullitt, Custom 500, Moto-3 and Star MIPS models.
Until now working with helmet manufacturers to create custom helmets has been a luxury reserved only for professional riders. Now consumers will be able to log on to the Bell Helmets website and, using the interactive platform, have access to a wide range of customization tools to create their own unique design. Users will be able to select from a variety of different color options, as well as add their own personalized signature. Each helmet is hand-painted to the user’s specifications.
“For more than 60 years, we have been committed to setting new standards in the industry, and in the spirit of that tradition, we are very excited to partner with helmade and become the first manufacturer to offer our riders the ability to customize their own helmets,” said Chris Sackett, Bell Helmets vice president. “Helmets have long been something that riders use to express their personal style, and this platform is going to allow riders to take that to an entirely new level with some of our most popular helmets.”
“Helmade and Bell share a passion for racing and a keen understanding of what riders are seeking, and it’s thrilling to now provide everyday riders with access to the same customization benefits that have long be exclusive to professionals,” said Christian Möhring, Helmade CEO. “This partnership is a critical step in our ongoing mission to make next-level custom helmet designs more accessible to riders of every level, and we’re honored to take this step with a brand as iconic as Bell.”
Founded in 2015 by fast living minds with true passion for design and individuality, helmade has revolutionized the idea of buying helmets by offering unique, personalized, and hand-crafted products designed directly by consumers. Helmade aims to bring custom helmet design to the masses and works with some of the best helmet designers in two and four-wheeled motorsports to bring to life each and every design.
Bell’s new custom helmet platform is available now on the Bullitt, Custom 500, Moto-3 and Race Star product pages online. Learn more at www.helmade.com or www.bellhelmets.com