Motul is expanding the popular Motul ADV Experience for the 2026 MotoAmerica season, with events planned for VIR and NJMP.
This is a press release from Motul…
Cypress, CA (August 11, 2026) – Following strong community demand, Motul is expanding the popular Motul ADV Experience for the 2026 MotoAmerica season. The adventure bike-focused program returns to VIRginia International Raceway (VIR) and adds a second round at New Jersey Motorsports Park (NJMP), creating a true East Coast tour for adventure motorcycle fans.
The ADV Experience turns MotoAmerica race weekends into interactive rallies. Open to all ticket holders, the central ADV Village will showcase leading industry manufacturers, while registered ADV participants enjoy exclusive access to a dedicated camping area, purpose-built slow-speed obstacle courses and professional clinics hosted by Dragoo Adventure Rider Training (DART). Riders can also take on a 7.5-mile off-road mini-adventure loop at VIR or a new 5-mile course at NJMP, both led by rally expert Christian Dutcher.
“Adventure riding puts extreme demands on a bike…tight off-road loops, dusty trails and high heat operation, which is where Motul lubricants really excel,” said Amber Bates, General Manager of Motul North America. “We’re thrilled to expand to NJMP and help riders build skills at both of these iconic venues.”
Both venues (Virginia August 14-16/New Jersey September 25-27) offer quick access to premier regional riding, including the Blue Ridge Parkway near VIR and the pine barrens near NJMP.
Spaces for the Motul ADV Experience are limited. Riders ready to secure their spot and join the adventure can register now directly through MotoAmerica at the links below:
To purchase the Motul ADV Experience Tent Camping Pass for the VIRginia International Raceway round, visit https://motoamerica.tixonlinenow.com/virmotuladv/
To purchase the Motul ADV Experience Tent Camping Pass for the New Jersey Motorsports Park season finale, visit https://motoamerica.tixonlinenow.com/superbikesnewjersey/
