Insta360 has joined forces with both BMW Motorrad and Indian Motorcycle.
This is a press release from Insta360…
Insta360 has joined forces with BMW Motorrad, the renowned motorcycle manufacturer, in an exciting partnership. With a strong presence in the motorcycle market, this partnership strengthens Insta360’s commitment to empowering riders to capture their journeys like never before.
Insta360’s collaboration with BMW Motorrad offers a unique opportunity to demonstrate the remarkable benefits of their 360-degree cameras, particularly the Insta360 X3, to a wider audience of motorcycle enthusiasts.
By capturing entire surroundings in 360 degrees, riders can relive their thrilling experiences with immersive and interactive footage, allowing viewers to feel as if they were right there on the ride.
Insta360 X3’s compact size, waterproofing, and advanced features make it the perfect companion for motorcycle riders to document and share their adventures. Its rugged design, easy-to-use mounting system, and long-life battery make it a truly reliable riding companion, with an intuitive app utilizing AI features for easy, on-the-go editing.
X3 also has unique shooting modes such as Loop Recording, allowing riders to use X3 as a dashcam– capturing and saving a set amount of time and saving precious space on the microSD card.
Celebrating the 100th Anniversary of BMW Motorrad
Insta360 recently had the honor of participating in the BMW Motorrad Days 2023, a grand celebration of the 100th anniversary of BMW Motorrad and a century of motorcycle excellence.
Held in Berlin from the 7th to the 9th of July 2023, this milestone event brought together motorcycle enthusiasts, industry leaders, and passionate riders from around the world.
Insta360 attended the event, welcoming thousands of guests to their spacious booth and hosting three interactive, hands-on workshops. The BMW Motorrad Days was a multifaceted affair, encompassing sales, exhibitions, and captivating content. Over three action-packed days, the event drew an impressive total attendance of 37,000 motorcycle enthusiasts.
Insta360’s presence at BMW Motorrad Days 2023 shows a commitment to innovation, adventure, and empowering riders to capture and share their experiences in unprecedented ways.
VIDEO | Insta360 X3 – 6 Best Motorcycle Shots at BMW Motorrad Days Berlin
Max Richter, VP of Marketing for Insta360, shared his thoughts on the new partnership: “Teaming up with BMW Motorrad we see new horizons for riders to unleash their creativity and share their journeys in an immersive 360-degree format. With Insta360 X3, motorcyclists can capture their adventures like never before.”
Insta360 Partnership With Indian Motorcycle
Insta360, an industry leader in 360-degree action cameras, is thrilled to announce a new partnership with Indian Motorcycle, America’s first motorcycle company. Powering up the world of motorcycling through Insta360 cameras, Indian Motorcycle riders will be able to capture and showcase their thrilling experiences and stories in incredible new ways.
Unprecedented Heritage, New Possibilities
With a rich history dating back to 1901, Indian Motorcycle are known for their classic styling, powerful engines, and long-standing legacy in racing and innovation. Joining forces with Insta360, the stories and memories that celebrate this rich heritage will be taken to new heights.
The partnership between Insta360 and Indian Motorcycles celebrates a shared passion for motorcycles and the desire to push boundaries. Insta360’s commitment to providing top-of-the-line action cameras perfectly complements Indian Motorcycles’ dedication to delivering pure, satisfying riding experiences.
Insta360 X3, the world’s leading 360 action camera, will bring riders all the possibilities of immersive 360-degree shooting, allowing them to capture stunning views and impossible third-person perspectives. X3 has further cemented itself as the go-to action camera for motorcyclists thanks to its rugged build, easy mounting, dashcam functionality, and more.
Backing the Community
Along with supporting Indian Motorcycle events such as Indian Riders Fest 2023, Insta360 will be working with Indian Motorcycle to shoot innovative new content that captures the spirit of motorcycling in fresh ways.
Grant Bester, Vice President General Manager International of Indian Motorcycle is looking forward to seeing where the partnership will go: “Innovation has always been a hallmark of Indian Motorcycle and our partnership with Insta360 enhances the brand’s online presence with innovative content that addresses the challenge of grabbing attention in the rapidly moving online landscape. Insta360 helps us to stand out as a premium brand and highlight the thrill of riding our motorcycles. Our regional marketing teams and riding community now have the tools to quickly and easily create eye-catching and dynamic video content so that they can capture and share their rides in a whole new way.”
Max Richter, VP of Marketing at Insta360, shared similar thoughts: “We’re convinced our technology will elevate the storytelling potential for motorbike enthusiasts, enabling them to capture their experiences like never before.”
Hitting the Road
As the partnership between Insta360 and Indian Motorcycles unfolds, riders and fans can look forward to an exciting array of breathtaking footage and immersive storytelling. Together, these two industry leaders are set to unite and redefine the way motorcycling is captured and shared, inviting viewers to join them on an unforgettable journey.
For more information about Insta360, visit www.insta360.com and visit https://www.insta360.com/ThinkBoldFund to learn more about the Think Bold Fund.
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