Press Release | August 25, 2021
Tucker Road Show Update August 25, 2021:
Tucker Powersports VP of Sales, Brad Turner, recently sent a note to Tucker dealers announcing the postponement of the 2021 Tucker Road Show Tour. Turner says that they are focusing their efforts on the partnership with AIMExpo this year and encouraging dealers to join them in Las Vegas for the show in January.
According to Turner, they hope to reschedule the Road Show at a time in the future.
This message is shared with permission from Tucker Powersports.
Dear Tucker Dealer,
We want to inform you that the Tucker Road Show tour, which was announced earlier this year, has been postponed.
Recent input from dealers indicates that you would prefer to focus your time on maximizing sales to the numerous customers who are visiting your dealership, rather than travel to events such as the Road Show this Fall.
While we love the Road Show program as a way for the Tucker Team and our suppliers to celebrate and thank our dealers, we understand the time and staffing challenges that you are having in this year of amazing growth. We hope to launch the Road Show program in the future.
In the meantime, AIMExpo is coming in January and we hope all of our dealers will join us in Las Vegas. Tucker will have a great presence for our house brands and our suppliers in the expo. Our sponsorship of the show will allow us to host a hospitality area for Tucker dealers right on the show floor. Here’s a link for more information about AIMExpo and how to register.
We look forward to connecting with all of you in the months ahead. We will continue to deliver great service to you through your Tucker reps, through our great customer service staff, through our dealer portal and in January at the AIMExpo.
Best regards,
Brad
Training Extended Through February, Events Moved to Fall 2021
The following is a press release from Tucker Powersports…
Fort Worth TX (January 28, 2021) – Tucker Powersports announced today that the Tucker Road Show, a dealer training program that culminates in four celebratory events for powersports dealers, has rescheduled the events for the Fall of 2021.
The online training portion of the Tucker Road Show, the Virtual Road Show, is extended through the end of February, with many of the participating dealers already exceeding Tucker’s expectations for completion of the product-focused online courses.
In addition, Tucker is adding several additional rewards for dealers who have aggressively engaged in online training and is also allowing dealers to earn credits toward lodging and on-track racing experiences at the Road Show events.
“This change to the Road Show schedule is disappointing, as we are planning the events to be a huge ‘thank you’ to Tucker dealers,” said Brad Turner, Tucker’s VP of Sales. “Our hope is that by moving the events to Fall of this year, we’ll avoid local limitations on gatherings and encourage even more dealers to attend.”
“Our dealers and our suppliers have had a tremendous response to Tucker University and our online training programs,” he continued. “We’re confident that hundreds of dealer employees completing thousands of hours of training will improve the experience of every customer who shops at a Tucker dealer this year. In that way, the Tucker Road Show has already had an impact.”
The locations of the four events, Texas Motor Speedway, Las Vegas Motor Speedway, Charlotte Motor Speedway and Kentucky Speedway remain the same. The exact dates are expected to be announced in the next few weeks.
The following is a Dec 28, 2020 press release from Tucker Powersports…
Tucker Powersports Launches Major Dealer Training Initiative as Part of Tucker Road Show Program
Fort Worth TX (December 28, 2020) – Tucker Powersports, one of North America’s largest distributors of powersports products, launched a free training initiative for its dealers, which culminates in a series of live events at major racing venues around the country. The program, known as the Tucker Road Show, starts today and runs through May 2021.
“The key to a retailer’s success is great customer experiences delivered by knowledgeable dealership staff,” said Marc McAllister, Tucker President and CEO. “The Tucker Road Show is based on supporting dealers and their staff so that they can represent great products from dozens of the manufacturers we work with.”
Tucker dealers are given free access to online training via Tucker U, a custom-designed training portal, which features interactive training programs addressing all types of powersports products. Dealership staff members earn points for completing levels of training, which translate into preferred pricing programs for their dealership and ultimately, an invitation to participate in one of the four Tucker Road Show tour stops.
“Tucker’s Road Show events are an opportunity to take a deep dive into the newest and coolest products in the industry,” said Brad Turner, Tucker’s VP of Sales. “All of the industry’s biggest companies have committed to participating in the four events with displays and experts who can speak to their product’s features and consumer benefits. We’ll also include lots of opportunities for socializing with other dealers and chances to experience NASCAR speeds on the paved racetracks.”
The company’s events will take place at Texas Motor Speedway (March), Las Vegas Motor Speedway (April), Charlotte Motor Speedway (April) and Kentucky Speedway (May). Each event takes place in the speedway’s infield in both open garages and outdoor displays. Product manufacturers will showcase their latest products and dealers will be able to order with special pricing, based on the points earned through online training. Tucker and participating vendors will encourage COVID safety and will operate within each region’s prevailing safety protocols.
One of the largest display areas will be the Tucker house brands, which are created and distributed exclusively by Tucker for their dealer network. The product range includes parts, accessories and consumables for virtually every on-road and off-road motorcycle, 4×4 and UTV.
Tucker U is available to dealers immediately and is set up to log dealer training points for the program.
For more information, visit www.tucker.com