Red Bull Energy Drink Launches LE MX Can Featuring Cooper Webb
Consumers can play for a chance to win a ride day with Webb.
Photos Courtesy of Red Bull / The Medium
This is a press release from Red Bull Energy Drink…
Santa Monica, CA (May 11, 2020) – Today, Red Bull released a limited-edition Red Bull Energy Drink Motocross can celebrating 2019 AMA 450 Supercross Champion Cooper Webb. The custom can is now available for purchase only at Circle K and Holiday Station stores nationwide, and the launch also offers consumers across the country the chance to win a ride day with Webb through the Dirt Bike Unchained mobile gaming app.
Through June 30, consumers who download Dirt Bike Unchained on mobile iOS and Android devices can earn entries for the chance to win a ride day with Webb. Dirt Bike Unchained is a newly launched mobile motocross racing game that provides players with an authentic digital dirt bike racing experience. In the game, Webb even provides tips and tricks to help players unlock new moves and different levels.
To participate in the competition, consumers race in the Red Bull MX Race each week, earning “helmets” which determine entries earned towards the weekly and Grand Prize drawings. The Grand Prize winner and one friend will receive an all-inclusive trip for a ride day with Webb. Additional winners will receive a Red Bull KTM Team duffel and Team hat each week.
Webb is one of the most prominent and versatile racers of modern-day motocross. Over the last seven seasons, he’s worked his way to the top of the 250 and 450 classes and claimed the most coveted titles in all of dirt bike racing. The three-time AMA 250 champion won the 250 Western Regional Supercross Championship in 2015 and 2016 and completed 2016 with the AMA Motocross Championship added to his impressive list of credentials. After upgrading to a bigger machine in 2017, Webb dominated his first 450 class races and in 2019 conquered the most sought-after title in the sport; AMA 450 Supercross Champion.
Webb’s accomplishments are celebrated with the new limited-edition Red Bull Energy Drink Motocross Can which is available now while supplies last in the signature 8.4 fl oz single serve can and 4-packs.
*No purchase necessary. Void where prohibited. 4/27/2020 – 6/30/2020. Open to U.S. residents, 18+ to win. Visit www.redbull.com/motocross for Official Rules.
For more information about Red Bull Energy Drink, visit www.redbull.com