Press Release | September 29, 2017
World Traveler Lobo Chooses Classic Sheepskin Gel Seat Pads To Ride Farther
This is a press release from Royal Riding…
Santa Ana, CA (September 29, 2017) — Talk about Ride Farther! Motorcycle adventurer Eric Lobo has explored 45% of the world from the seat of his Harley. His travels have taken him around the world twice and he has ridden more than 50,000 kilometers… so far. However when he rode up to the Royal Riding display at the Sturgis Motorcycle Museum, he was hurting. The stock seat on his trusty Dyna had given up the ghost in Nova Scotia he had ridden the rest of the way to the Rally sitting on the frame rails.
“We didn’t know Lobo’s incredible story when he rode up, we just saw an opportunity to help a rider in pain ride farther,” says company President Rod Derifield. “Although we were right in the middle of introducing our RodeMaster™ gel integrated seats, purist that he is, Lobo immediately gravitated to our Classic Sheepskin.”
Given that he is on the road in the middle of nowhere for weeks at a time, the Sheepskin’s washability and hypoallergenic nature will enable the seat pad to double as his pillow. “Lobo’s idea, not ours,” laughs Rod.
Lobo is known for having a different outlook on life and travel. His first trip he recreated Columbus’ trip from Spain to Cuba. This latest global circumnavigation saw him use skis to cross the Arctic circle, riding from Siberia to Alaska and then across Canada on his way to Sturgis. “My goal for this trip is to ride from the coldest place in the Arctic to the warmest place in America,” he explains. “But I had to stop in at Sturgis for the Rally first!”
“The natural characteristics of sheepskin, combined with Royal Riding’s exclusive contour-cushioning foam and medical grade viscoelastic gel insert offers the highest level of comfort available — priceless for long distance riders like Lobo,” adds ergonomic expert Lars Roulund. “The foam and wool work to softly conform to your shape and eliminate localized pressure pressure points or ‘hot spots’ that can cause discomfort. The gel insert absorbs vibration, small bumps and road irregularities and will not bottom out… looking at Lobo’s battered seat, he needed this!”
“The ability to take the pain out of the ride immediately resonated with Lobo, and plenty of other Rally goers, according to Derifield. “Royal Riding’s fusion of ergonomic designs and advanced gel technology means that riders can ride farther and ride longer with less pain… gel-integrated pads really do make it possible to Ride Farther.”
You can follow along on Lobo’s adventures via Facebook: https://www.facebook.com/ericlobo75
Royal Riding’s range of gel pads, including Lobo’s choice the classic sheepskin, can be found here: