The following is from MIke Kidd…
Mike Kidd Sports Agency is proud to announce the launch of a new exciting sports marketing agency specializing in all forms of the powersports industry.
“For over 40 years my passion and career has been devoted to the motorcycle industry and motorcycle racing,” said industry veteran and owner Mike Kidd. “I have been blessed with all the opportunities that have come my way while providing experience beyond my wildest dreams, and feel now is the time to put all that synergy into one company.”
Mikes professional racing career spanned from 1970-1983 resulting in sponsorship support from Cemoto Bultaco, Harley-Davidson Motor Company, Triumph Motor Company, Yamaha Motor Sports USA, American Honda Motor Company and the U.S. Army. Major achievement include the 1981 AMA Winston Pro Grand National Champion, ABC Wide World of Sports Race of Champions and induction into the AMA Hall of Fame.
Marketing and sponsorship was next for Mike including over 1,000 promoted events, opening Boyd Raceway in 1983, created the AMA National Arenacross, Vice President Clear Channel Motorsports (now Feld Entertainment), AMA Pro Racing Director of Flat Track and AMA Pro Racing Director of Sales. Major achievements in this field include major sponsorship support from Toyota Motor Company, American Honda, Kawasaki Motor Corporation, Lucas Oil, MavTV, Harley-Davidson Motor Company, PJ1 Lubricants, K&N Filters, Motorcycle-Superstore.com, GEICO Insurance, GoPro, along over 100 various companies. In addition the AMA National Arenacross Series was the first televised motorcycle racing series on Speed and landed TV coverage for the AMA Pro Grand National Flat Track Series on NBC Sports and MavTV.
The company goal is to focus on success on and off the track while providing experienced advice to our Clients as ways to help market their product line, athlete, race team, sponsorship sales, sponsorship activation, or event production from start to finish. A key element of the business philosophy is to have all contribute together and complete a marketing strategy based on teamwork and professionalism to insure success.
About Mike Kidd Sports Agency
With more than 40 years’ experience in the motorcycle industry, Mike Kidd Sports Agency specializes in sponsorship, sponsor activation, athlete and team management, public relations, event planning and execution company located in Fort Worth, Texas. Representing clients to maximize professional exposure and support with on-going contacts with OEM’s, industry leaders, sponsors, race tracks, promoters and media.
Extremely active in the motorcycle industry, owner and founder Mike Kidd was the 1981 AMA Winston Pro Grand National Champion, creator of the AMA National Arenacross Series, Inducted in the AMA Hall of Fame, produced over 1000 amateur and professional racing events, sold over 2,000,000 tickets generated millions in sponsorship revenue along with securing TV contracts for sporting events.