Interview: Ducati’s Gabriele del Torchio
Ducati CEO Gabriele del Torchio has had a busy few months on both the retail and racing sides of the company. The tall, urbane deep-throated Italian was at the center of Audi’s acquisition of Ducati and is now in the process of ensuring a smooth transition. And on the racing side, del Torchio (pronounced ‘TORkio’) has been personally negotiating with Valentino Rossi to persuade him to stay on the Ducati Marlboro MotoGP team.
Del Torchio has shepherded Ducati through their most successful and profitable period, with record motorcycle sales and revenue. Normally when a company is acquired, the CEO is given a golden handshake, but Audi was sufficiently impressed with del Torchio to make him the CEO for at least the next three years.
With his own job security out of the way, del Torchio could concentrate…
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