“The idea came up, and I thought it was a good one,” King said. “To be a part of heritage this way is outstanding. It’s something that no one else will ever get to do. I’m fortunate to be the one to get to do this. Besides, if this the only way that I do get the number one on my numberplates, then what the hell.”
AMA Dirt Track Manager Bruce Bober said that the sanctioning body welcomed the Harley PR move.
“They requested it to see if they could make the change, and we did what we could to accommodate them,” AMA Dirt Track Manager Bruce Bober said. “We will hold Rich’s number 80 for him. As far as scoring, it will not be a problem. We have traditionally allowed Novices to use three-digit numbers.”
AMA Director of Dirt Track Operations Steve Morehead also said that he thought the move by Harley-Davidson was a nifty one.
“Well, you see this in NASCAR all the time, teams coming out with special paint schemes,” Morehead said. “Anything that we can do to put more pizzazz in our series and get away from the old school way of thinking, the better.”
King will carry the number 100 into battle at tonight’s AMA Hot Shoe National at Daytona Municipal Stadium.